Chinese New Year Marketing Campaigns

The viewing rate of videos posted on weibo is impressive which means weibo can bring high levels of exposure to its sponsors.

Chinese new year marketing campaigns. Here are three memorable lunar new year marketing campaigns from 2020 that successfully celebrate the holiday while stressing the importance of family tradition and good food. Both tmall from alibaba and jd are celebrating chinese new year with special ads. For many it s the only time of the year they get to see their loved ones.

It is indeed challenging to compete with the leader of the industry but companies can enjoy benefits in joining weibo s chinese new year marketing campaign. First tmall is taking a stance with a gay friendly ad. During chinese new year weibo has vast influence.

Do your marketing campaign right by channelling the spirit of the holiday. Download social media report template following the lunar calendar chinese new year 2019 falls on february 5 and signals the start of a new animal s zodiac year the year of the pig. Kickstart your c hinese new year marketing campaign today lunar new year gives you immense favour to promote your brand.

Chinese new year is a key marketing and sales period for e commerce platforms. True prosperity is indeed time spent with your family for its chinese new year campaign hsbc decided to build an empathetic bond with the much maligned millennial demographic. Ecommerce platforms celebrate chinese new year.

Chinese new year is a very busy time for both domestic and international brands. Create epic marketing campaigns that stir conversations and leave a lasting impact. For some industries like travel industry for example it starts as early as two or three months ahead.

Chinese new year is a time when millions in china travel home to celebrate with their families. Nike puts a twist on the red envelope tradition. One of the most heartwarming chinese new year marketing campaigns we came across was mcdonald s you are my cny campaign in 2016.